Last year we reported on the most expensive keywords in the US. Now Hallam Internet comes with numbers specifically for the UK. ”Online Live Roulette” (worth £75.02) and “TAC Compensation” (£70.19) are the ‘big ones’ and Claims and Compensations is the most expensive category (above gambling!). Look for yourself.
via hallaminternet
Posted in Infographics | Tags: adwords, Infographics, keywords, UK
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Interesting stuff… the margins in these sectors are huge, so they can obviously stand it.
Good information to know for the internet marketing.. You are right Gary Bennion margins in these sectors are huge..
[...] Source: StateOfSearch [...]
Really interesting, was suprised to see cloud recovery services so high. But not at all by online gambling.
I broke out the 250 most expensive keywords in Google here:
http://www.fetch123.com/SEM/the-most-expensive-keywords-in-google
You can use this list to help you write content that attracts higher-quality searchers.
Hey Markus
Are you able to do a similar exercise with UK data (this data, I believe, is from the USA?)
I could Susan, but it’s a TON of work. And yes, it’s from the USA.
[...] Most expensive UK adwords keywords via State of Search/Hallam Internet – good luck to all involved here! [...]
Pretty major pinch of salt required when looking at this sort of data I think. Those estimates probably bear little or no resemblance to what the advertisers actually end up paying for clicks
What’s up to all, the contents present at this web site are truly remarkable for people knowledge, well, keep up the good work fellows.