Posts About ‘Yoast’

Video SEO for WordPress Just Became Really Easy

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Here on State of Search we have been using WordPress from the start and we have also from the start been using a few of Joost de Valk’s plugins, including his most famous one, the WordPress SEO plugin. Until now all these plugins were free to use. Recently Joost (who for some is better known under the name “Yoast“), launched his first paid plugin: Video SEO for WordPress.

I was fortunate enough to be able to test in the past few weeks in which as it turned out it had some extra use on an unexpected successful post on State of Search. Find below my review of the plugin. (more…)

Do search and social match? A talk with Joost de Valk (@yoast) and Olivier Blanchard (@thebrandbuilder)

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Search and Social. Are they a match made in heaven, are they enemies or are they something which you should do both, but separate from each other? At the Fusion Marketing Experience (#FusionMex) in Brussels this week (I recommend this conference by the way, very insightful one) I had the chance to put a Social Media expert and a Search Expert next to each other to have them discuss the two.

Olivier Blanchard (@thebrandbuilder), author of the book “Social Media ROI” and a well recognized Social Media expert on the subject of actually making it work business wise, and Joost de Valk (@yoast) a well know search and WordPress consultant, talked about their separate knowledge areas but also how they could merge. The video was taped outside so you might here some background noice.