Many companies struggle with their Social Media Policies. What can people do, what can or can’t they say. Because many companies come from the pre-web age they end up writing lengthy papers with do’s and don’ts, papers which are usually hardly read. The Justice Department in Victoria, Australia decided to take a different route, one which is much more in line of what online is really all about.
State of Search
Posts About ‘Social Media’
Facebook “Posted About” Feature Potential Page Traffic Booster
When I first saw it I was a bit surprised. At first I thought I had set up some kind of alert. But I didn’t. Then I thought it must have been something which was there before, but I just hadn’t noticed it. It wasn’t, it is brand new.
Facebook has released a new feature which I personally feel is a smart move and a nice one, something worth competing with Google Plus. And something which can drive traffic. Facebook now shows you links to a Facebook Page when multiple friends post updates have mentioned that specific page. At the same time we are going to see some changes to the like button. (more…)
How Different Age Groups Are Interacting Online (infographic)
Targeting. It is the word of this decade so far. We want to know exactly what our target audience is doing and how we can act on that. For that we want to know it all and extract every single detail of the target audience. Like age. This infographic looks at different age groups and how they act online. Very handy! (more…)
Social Media: Yes, a Business Communication Strategy
Social Media cannot have an ROI, many people have said. Wrong. It can. You just need the right strategy. That is also concluded by Socialcast in collaboration with Column Five, who created this infographic. (more…)
Google vs Facebook – The Battle – Part 2
Google and Facebook are challenging each other these days. Which will be the most dominant force online? This is food for thought and this is food for those making infographics. We saw the first part of the battle taking place in an infographic last week, but that was before Facebook even launched their video calling possibilities. This infographic again compares Facebook and Google.
Science of Social Timing: when do you Tweet? (infographic)
Did you ever think about when you should be sending out tweets to get the best possible traffic? Maybe you should, because tweeting or sharing at a specific moment can really make a difference. Maybe this will help.
State of Search radioshow – episode 60: Social, ICANN and PR with Li Evans (@storyspinner)
This week Li Evans returned to the show. She is a Social Media specialist and author of the book Social Media Marketing and currently writing a new book. They discussed several different topics. Off course the new ICANN brand TLDs were discussed as well as Google Notifying Webmasters To Update WordPress Blogs. Li also talked about the Blogging Strategies Summit she spoke at last week and the PR mistakes of a gaming PR agency on Social Media were discussed.
The shownotes are below.
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Is Facebook Good for You in the Long Run?
When you hear statistics like ‘1 in 4 divorces are caused by things seen on Facebook’ and on that on average the ‘casual’ Facebook user spends over 200 hours per year on the social networking site, it does make you wonder, is having an account actually good for you in the long run?
This blog post isn’t going to be another list of the pro’s and con’s of having a Facebook account – that’s been done before and would only highlight the features that everybody reading this is probably already aware of. Instead, this post is going to be about some of the less-documented deeper psychological side effects and long-term impacts of heavily using social networks like Facebook. (more…)
How busy is the Social Media Manager? (Infographic)
How busy is the Social Media Manager? This infographic from Socialcast.com shows you just how busy he (or should I say she) is. (more…)
Facebook connection ends trial and possibly sends juror to jail
A remarkable story in Manchester shows that nothing can be done secretly on Social Networks, or more specifically Facebook, anymore. A female juror will probably be going to jail herself instead of the defendant because she friended the defendant on Facebook.
The juror is now charged with contempt which could mean she could go to jail for a maximum of two years. Lord Judge, the Lord Chief Justice, seems to be tempted to make a statement that a line has crossed, not only for the juror at trial, but for every juror out there. (more…)
Social Media Revolution 2011 (video)
You just have to love these videos. A few minutes, a lot of facts and a catchy (well…) song underneath it.
What’s the secret of Social Media Conversion Success? Here are 7
The secret of success. That is a secret everybody wants to be in on. The Secret of Success in Social Media might be second in line. Is there a secret of success for Social Media Conversion? Unbounce thinks there is. They made this nice flowchart (infographic) showing no less than 7 secrets of Social Media Conversion. (more…)
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