If you’ve spent any time in social media you’ve probably used a product from Betaworks. Starting with Summize, which became Twitter Search that later added TweetDeck. Betaworks are also behind theBitly URL shortner. Currently involved in SocialFlow, Chartbeat and more recently Digg revival.
The SMX keynote conversation with Danny Sullivan & John Borthwick gave insight into how Betaworks make decisions in the rapidly evolving world of social media.
If you recognise the increasing significance of mobile apps, but don’t understand how they work or how to optimise to be found on them, this session was for you.
Andy Atkins-Krüger, Tomer Kagan, Adam Dorfman and Mary Beth Brendza take us through our mobile paces to share information such as how to get your app found, what’s important, how mobile app optimisation differs from standard search optimisation along with a number of top tips for Mobile App visibility.
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This was my first time to attend SMX East and I was really pleased to attend the SEO and link building sessions. The sessions were Keyword Research and Copywriting, Surviving Penguins, Pandas and Other SEO Beasts, SEO is an investment and SEO Beware: Black Hat Tactics To Avoid and Be Wary of.
Here is summary of each of the four from the first day of SMX East.. (more…)
Conference season is opening again, which means that in the next few months you can expect a lot of updates, both on Social Media as on the blog here, about different conferences world wide. State of Search will as ever play a big role in that. We will be present on most different search conferences, both on stage as speakers as off stage blogging about the conference.
This week is all about New York. In the city that never sleeps two conferences are opening their doors again after a summer break: the International Search Summit and SMX New York 2012. (more…)
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