As both a writer and reader of all kinds of blogs, I’ve been thinking a lot of late about the quantity and quality of posts that are out there, particularly within the search marketing realm. I’ve spoken a lot about the feeling of drowning in content with friends and collegues, who are experiencing the same sense of growing disinterest.
As connoisseurs of the SEO/digital industry, I think we all recognise that there is a ridiculous, possibly simply excessive amount of content being pushed out on a daily basis. And alas, all too ironically, a fair amount of it is written not because the subject matter is interesting but because people are just out hunting for links using tried and tested content methods. (more…)