Posts About ‘searchlove’

The #SearchLove Chronicles – Day 2 – Morning Sessions

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The first day at Searchlove was characterized by a strong strategical allure. Sure, there were few sessions which were more tactical, but the general tone was about marketing. I think it is ‘normal’ these days. SEO must (re)learn the Marketing part of Search Marketing, as it that part the one which will make SEO survive in this evolving time.

Today will probably be more tactical stuff, thanks to Richard Baxter, Dave Peiris, David Mihm and other speakers. The day is going to start. I already see Duncan Morris on stage. So let’s the chronicles begin: (more…)

#SearchLove London More Afternoon Sessions

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More afternoon sessions from SearchLove London 2012 including highly technical user tactics from Mat Clayton at MixCloud, and a head-to-head with Will Critchlow and Rand Fishkin.

The whole day was topped off by the very classy networking party at Foundation bar in Covent Garden where myself and Lisa Myers had a portrait painted by an amazing caricaturist.

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The #SearchLove Chronicles – Day 1 – Afternoon Sessions

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After a much needed and good lunch (and a coffee escape in a bar close to the Congress Centre), we are back at SearchLove for the first two sessions of the afternoon.

There are two posts being written up to cover the afternoon of SearchLove, one by myself and the other by Jackie Hole.

And it starts with Wil Reynolds.

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The #SearchLove Chronicles. Morning Sessions

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Good morning folks.

Today I will be live blogging from Distilled SearchLove.

You will see these posts shortly after the sessions end, revised by our amazing State of Search Editorial Team, who will make these posts look fully understandable.

SearchLove is surely one of the most advanced SEO conference in Europe. But is it just about SEO? No. Consistent with the evolution of the Search industry, SearchLove has shifted to a more wide range of topics, which is something we all must appreciate, as our job – as I to have written so many times – cannot be considered anymore something related to old classic SEO tactic.

This first post covers the morning sessions. So… let’s get started. (more…)

How Brands Should do SEO – Martin MacDonald at #SearchLove

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All right folks, this will be my last bit of coverage for the event and one that I’m really excited about. For those of you who know Martin (or who happen to work for him ;) ) know that he has done some seriously blackhat stuff in his past and is a very creative guy. As his presentation at Distilled’s LinkLove conference last year Martin caused a bit of a stir so I, for one, am very happy to hear that today he’ll be imparting some of his wisdom from his more recent efforts of doing big brand SEO.

Without further ado, let’s hear whether Martin’s white hat tactics are as entertaining and inspiring as his black hat ideas… (more…)

Gamification: The Art of Getting Others to do Your Work for You

waynes world game on

This post is part of the coverage of the Distilled’s Searchlove London event.

Good morning folks, for those of you just joining the coverage we’ve been tirelessly pumping out notes on a handful of the sessions at Distilled’s Searchlove London event. Up next we’ve got coverage from Richard Baxter of SEOgadget talking about something near and dear to me: Gamification.

I’m really excited for this one so let’s get going.

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Personalisation, Profiles & Policy – Ciaran Norris at #Searchlove

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Good morning folks, looks like there are a few hungover folks with bleary eyes but we’re going to get started right away.

Ciaran Norris has come down from Dublin to discuss some of the changes with the internet these days. First mention of the day goes to Google and the Citizen’s Advice Bureau campaign to get people to have more secure passwords and an increasing awareness of privacy on the web.

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The Modern SEO’s Toolkit – Will Critchlow at #searchlove

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Hi guys, we’re back with live coverage. Apologies for missing the last session – I’m the only one here today so I will try to get coverage of a number of sessions but may miss a few here and there.

Next up we’ve got Will Critchlow presenting on the Modern SEO’s toolkit – having worked with Will and the fact that he always seemed to be trying out the new fun things in the office I’m really looking forward to this one! (more…)