Posts About ‘sascon 2011’

Enterprise Level SEO – SAScon 2011

Enterprise

Martin McDonald of OMD recently gave an excellent presentation at SAScon 2011 on the topic of Enterprise Level SEO. He talk followed Asif Hussan of MSN EMEA giving a rundown on how the team at Microsoft tackle SEO on a day to day basis.

For me Martins talk raised 3 key take away points; Get Shit Done, Teach SEO and Choose The Right Strategy. (more…)

Presentations from SASCON 2011 and a special Rap Up

Last week was a week filled with conferences. After SMX and ISS we went up North in the UK to Manchester and visited SASCON. This conference (Search Analytics Social CONference) had much in it, including some big partying. On our special SASCON page we have collected links to posts about SASCON, the presentations and videos from the event.

But especially for you, here is the closing video of the SASCON conference, a very special rap up, which is a unique way of ending the conference (live-version also on the SASCON page). Plus we have collected all the presentations so far on slideshare and will add any others which will become available.

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Stat-o-rama – SASCon 2011

Good morning and welcome to our coverage of SASCon 2011 – in Manchester, United Kingdom. We have an excellent line up here and we start with James Murray, Hitwise Experian & Dan Lukas from Needle.

James was up first using that data he has at his fingertips working for Hitwise.

Key Trends & The Future of Online Advertising

James showed a slide of two pie charts side by side comparing trends from April 2008 compared to April 2011. Key growth areas include:

  • Email
  • Entertainment
  • News & Media
  • Shopping
  • Social Networking

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