Posts About ‘robots’

Mitt Romney Transition Website Found and Caught by Google

romney-intro

Nothing stays hidden anymore in this digital era. If it isn’t someone blogging about you or putting your picture up on Facebook, it’s you yourself who misplaces a direct message on Twitter or who forgets to take something down.

Mitt Romney, who lost the US elections to Barack Obama this week, has experienced this a few times already in the short period of time he has been running for President of the United States. There was the ‘unfortunate’ coincidence where a search for “completely wrong” triggered images from Romney and now the people who built the transition website that should go online when he was elected accidentally put the site live, and as you know he was not elected… On top of that Google’s caught it. (more…)

8 Development Mistakes to avoid when migrating a website

diversion

There always tends to be a little bit of an “us vs them” attitude between SEOs and developers. A lot of developers think SEOs = spammers and a great deal of SEO’s don’t understand enough about architecture, language and data structures to have a meaningful conversation about development.  So when things do go wrong it’s very easy to point the blame at the other party.

The aim of this post is to hopefully bring us a little closer together and provide a checklist for a site migration, if you avoid these issues you will go a long way to not destroying your clients search performance followed by that dreaded phone call. I personally consider these to be in the remit for both developers and SEOs and they should definitely be checked on the testing environment. (more…)

Why you should keep your robots.txt clean!

Robots-txt

There is one thing I see happening over and over again: Cutting out inbound link-juice by miss-using robots.txt directives. So what does it mean: Well simply put it means that you’re wasting (massive) juice flowing into and / or within your website. So stay with me and I’ll show you how to fix this in a bit. (more…)