This is a Guest post by Peter van der Graaf. Peter is a big fan of behavioral psychology and mathematics. He mainly helps his clients with their internal SEO evangelism, link building strategies and international SEO effort. The scale in which he and his partners perform search algorithm tests has the potential to give great insights.
I was surprised to find out how much is written about the Google Panda update and how little information is shared so far about what is really happening. (more…)
Only little over a week ago Google threw Panda 2.5 into the US market. That latest update gave food to a lot of discussion. Some sites seemed to be hit by the update which might not have supposed to be hit. The Next Web for example was mentioned, even though the people at the Next Web themselves didn’t see a direct consequence.
Now it seems as if Google has reversed the Panda 2.5 update. Searchmetrics tells us they are seeing a large-scale recovery in ranking data before and after Panda 2.5. (more…)
This is a live blog of a session about affiliate and SEO at SES Amsterdam with Joris Toonders, Ruud Kok and Sabine de Vos.
One advertiser, one affiliate and one bureau. The opinions below are from these experts.
The first part of the session answers the question at which point the Dutch affiliate market is right now. All members of the panel agree that for affiliates in The Netherlands there’s still a lot to win. At the moment the affiliate market is in apremature state. A lot of affiliates still do it on the side and a most niches are still left to win. That’s why affiliates still look for easy money. They do SEO based on keyword buying and techinal optimization. They start with PPC, than maybe organic, but content marketin and social marketing is too difficult and tootime consuming. (more…)
Google’s Panda Update has been going around the world this summer and now it has returned home. The latest version of the feared update has ‘hit’ the US last week, confirmed by Google. This time YouTube again seems to be the big ‘winner’ when it comes to SEO visibility. Google’s video site saw a 10% increase in visibility.
The losers list which was released by Searchmetrics however shows the more interesting names. News wire-sites like Business Wire and PR Newswire seem to have been hit fiercely as were well known sites like The Next Web and Technorati. (more…)
The Panda Update has kept a lot of site owners awake: were they amongst the ones who would get ‘hit’ by Google’s latest update? In retrospect it looks a lot like Google just ‘cleaned up’ their SERPS. Those that got hit, maybe even deserved to get hit.
What is interesting is the amount of content which the Panda Update actually created. There are quite a few websites reporting about it and if you do a blog search you will find many blogposts about it. The Panda Update also was an inspiration to those using video as their content. A quick look around showed that we could possibly make an entire movie out of the different videos concerning the Panda Update. Take a look at some of the videos we found (warning, some are better than the other!). (more…)
Google’s updates always make sure we have a lot to discuss, with the recent Panda update off course being one of the most discussed updates. But in fact we shouldn’t be surprised when Google does an update, they have done many in the past. This infographic shows several of them. (more…)
Searchmetrics earlier this week responded quickly to the latest move from Google in their algorithm updates. The Panda Update which was rolled out World Wide and thus in Europe last week saw winners and losers in the different countries.
We already saw the list of Germany earlier this week, now Searchmetrics has released the list of winners and losers in France and is giving us more details on the winners and losers in Germany. It turns out that if you lose, you lose big and if you win, you only win a little. According to Searchmetrics visibility can go down to almost 99%, but winning only means a few percentages gain. (more…)
Only last Friday Google announced that the Panda Update was going World Wide and already things are changing. Google told us last Friday that they expected 6-9% of queries to be affected by the algorithm Update. We’ll have to wait and see what the real impact will be but Searchmetrics has already given us some insights into the German market.
Searchmetrics just moved into new Berlin offices and had a warm Google welcome with the announcement last Friday. They however immediately went to work and created a list of expected ‘winners’ and ‘losers’ from the update. The biggest losers are ciao.de, gutefrage.net and dooyoo.de. The biggest winners are golem.de, Facebook and focus.de. (more…)
With a small blogpost Amit Singhal has announced that the much discussed Panda Update is now being rolled out World Wide, with the exception of the Chinese, Japanese, and Korean languages.
The Panda Update stirred up the SEO World quite a bit when it rolled out originally in the US in February and after that in other English-speaking countries. We’ll now have to wait and see how it will affect the other countries. Google itself expects it to impact 6-9% of queries, which is lower than the case was in the US (12%). (more…)
When there wasn’t a Google Plus yet we all were talking about SEO, remember that? And the most talked about topic at that time was the Panda Update. What happened? How can we fix it, how can we prevent it from hitting us? It all seems like ages ago. Some even suggested that Google+ was all about taking our eyes away from Panda. Just to give you a reminder of what the Panda Update was. (more…)
It has already been two weeks since the A4Uexpo in Munich, but I still want to cover the “Panda-session”, because it was one of the best sessions at this conference. Ralf Schwoebel of the downloadportal Tradebit, one of the victims of Panda, started the session explaining what changes he did to get back on track. After that Dixon Jones, Marketing Manager of Majestic SEO, showed the results of some research Majestic SEO did.
At A4U Expo we have been doing several interviews with speakers and attendees. Two of the speakers were actually State of Search bloggers: Samuel Crocker and Kelvin Newman are two very smart young men with a strong opinion and a good view on the world of Search and Social Media.
In this interview with Bas van den Beld they talk about the difference between affiliate conferences and search conferences, the differences between affiliates and SEOs, the Panda Update, the future of SEO and much more. Check out also what Sam wrote about the future of SEO!
Rather listen to it on your iPod? Download the mp3 here!
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