Posts About ‘Mel Carson’

My Moment of 2012: Yoast, Mel Carson, Jonathan Allen and Barry Schwartz

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The end of 2012 is approaching rapidly, and yes, you are seeing ‘predictions for 2013′ or ‘what happened in 2012′ posts probably pop up everywhere. Here on State of Search we try and do things differently, but to be honest we also like to listen to what other people think and we like to let our friends talk.

So this year we went for another approach: we asked our friends and bloggers what their moment for 2012 was and what their wishes for 2013 are. Going up to the New Year we will tell you what the best moments of our friends were and around the New Year we will show you what they wished for. Not all at once, we have too many friends ;-) , but in groups. Towards the end you will hear from our bloggers.

Today it is time for the first group! In this group some big names from within the industry: WordPress SEO celeb Joost de Valk (for some better known as “Yoast”), former Microsoft hero, now author and Self Employed Mel Carson, The Director of Searchenginewatch Jonathan Allen and the editor at Searchengineland and Founder at SEROundtable Barry Schwartz tell us what they’re best moments for 2012 were. Enjoy! (more…)

Mel Carson launches Delightful Communications

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When we heard about Microsoft making changes to their teams, which meant the end of his career at Microsoft for Mel Carson, we immediately said it would be a big loss for Microsoft. But we also weren’t afraid for where Mel would be going next. There would be people in line trying to persuade Mel to come and work with him.

Those people will have to get in line again, but now as potential clients for Mel’s new company: Delightful Communications. (more…)

Microsoft Advertising Making Job Cuts

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When you follow Mel Carson around on Facebook and Twitter you will see a lot of happy updates, about his daughter, his life in general. If you have met him in person you’ll know this is what he’s like. Mel has been a well known face in the industry over the past years advocating Microsoft to the community with a big smile on his face, speaking, interviewing and writing.

So when I saw Mel’s post entitled “Sad Face: My Role at Microsoft Advertising Has Been “Eliminated”” on his personal blog show up on Social Media my first thought was it was some sort of joke he was making. But when reading the post it became clear: his job really got ‘eliminated’: Microsoft seems to be pulling the plug on Microsoft Advertising. (more…)

Sir Martin Sorrell: Mobile is the Area Where we see The Most Potential

At CES 2012 Microsoft’s Mel Carson talked to WPP CEO Sir Martin Sorrell about where advertisers should be spending their money online. He puts a lot of focus on mobile devices as one of the growing contexts marketers should be looking to target consumers. Sorrel is not a ‘fan’ of reporters, but Mel did everything here to show he was not a ‘real reporter’ while still doing a great interview.

Kristjan Hauksson explains how social media marketing saved the Iceland tourism industry

It was the final and probably one of the best sessions at SES London 2011: Social Media and the Marketing Mix with Kristjan Mar Hauksson and Mel Carson. Both gave a very inspiring presentation. Afterwards both got interviewed. Find their interviews below.

Kristjan about how Social Media Marketing made a huge impact on the Iceland tourism industry and Mel Carson about Microsft’s look at social.

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SES pre-show speaker interviews: Mel Carson (@melcarson)

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As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

In this interview we talk to somebody who is always a guarantee for a happy face on the SES shows: Mel Carson. Microsoft’s Community Manager at Microsoft Advertising is also becoming a dad in the summer, plus he is moving to the US. All the more reasons to look him up and have a chat with him at SES London. (more…)

SES New York interviews with Jonathan Allen, Mel Carson, Lisa Myers and a visit to Facebook

At Search Engine Strategies New York I got the chance to talk to many different people from all over the world with all different perspectives on the industry and on Search Engine Strategies in specific. I interviewed Jonathan Allen, director of Searchenginewatch, Mel Carson, Microsofts European adCenter Community Manager, our very own Lisa Myers, CEO of Vervesearch and I went by the booth of Facebook to ask them what they were doing on a search conference. Listen to all the interviews below or download them to your ipod! (more…)