Back in January, I decided to start my own meetup group with a view to finding more females that work in the Digital Marketing Industry. This was based on my own experiences with the leading SEO conferences in the UK being extremely male dominated.
Arranging meet ups is a great way to help increase awareness of a brand in any industry and if done correctly in the first instance, can be fairly easy to maintain moving forwards.
In this post I want to share some of the things that I learnt from this and provide you with a little checklist to help you create a successful meetup group in whatever niche you are looking to target.
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