Posts About ‘Infographics’

What The Penguin?

Google is releasing animals this year. First Panda’s now Penguins. But what does that all mean? And how can we protect ourselves from these animals who seem to be eating away traffic from many sites. The answer seems simple: improve your meals. They seem to be eating only ‘bad food’.

The latest update is the Penguin Update. Ewebmarketing decided to take different elements from that update and put them in an infographic, so for this Friday’s infographic it’s Penguin time. And let us know what you think of this infographic! It’s different to the one we posted before! Also be sure to take a look at Bryan’ts post 10 Post Penguin Link Building Tips.

via Ewebmarketing

20 Reasons To Switch To Google+

Google+ is growing rapidly, but not many ‘really’ believe in it to be honest. And why should they, they after all have Facebook right? Last weeks announcement of Google+ Local showed that Google+ is here to stay and that we cannot, even if we wanted to, ignore Google+.

We as marketers, especially those working in online and more specific search, should adapt and make the most out of it. But why would anyone really switch? Infographiclabs gives you twenty reasons to switch. Tell us, is one of them enough to make you move?

via Infographiclabs

Content Marketing and Local SEO

With the launch of Google+ Local yesterday Google again shows it acknowledges the importance of local. Without a doubt we will see more integration between Google+ Local and Google Places and the search results very soon. Keep your eyes open for that.

In the mean time we should all be aware of the fact that local really plays a huge part and our content should be crafted so it is beneficial for local purposes as well. This infographic looks at content marketing and local SEO.

via

You Are NOT Safe Online

Privacy is a ‘hot topic’ these days: how much does Google know? And Facebook? Maybe they even know more! Privacy is history Mark Zuckerberg believes. And he might be right. Look at how unsafe you really are online… (more…)

Facebook IPO: Can It Beat Google?

Last Friday Facebook went ‘public’. Facebook stocks went up and down but did not as well as many would have thought beforehand. Still, Facebook got a lot more money from going public than Google did back in the days. But that probably isn’t that surprising considering the change in time and the more digital focus these days.

Both Google and Facebook make their money through advertising. And that money is what investors are after. So how much chance will investors have when it comes to getting a lot of money out of both? Which one is best to focus on? Wordstream made the below infographic to figure out just that. (more…)

SEO vs PPC – The What And The Why

You have them at conferences sometimes: the battle between SEO and PPC on stage: which one is better, which one is more effective and which one is easier. Probably those in favor of either one of them will never agree on that.

Still there are many who don’t see the difference. People ‘on the streets’ who are asked about Google sometimes say they believe every result in Google is PPC: you have to pay to get up there. But they won’t call it “PPC”, because they haven’t even have heard of the term PPC, let alone SEO. This infographic looks at the initial differences between the both.

via

Groupon’s Troubles

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Are offer sites like Groupon or Livingsocial the future or have they already surpassed the hype? With Facebook and Google getting into offers you would say that the ‘offer business’ still is booming. But is there room for sites who do just that?

Looking at Groupon’s recent history you can see the offer site is running into a lot of bumps. If they can get over them without damage remains to be seen. This infographic looks at a specific part of Groupon’s problems: the financials. How does it look? See for yourself… (more…)

The State of Affiliate Marketing: European Affiliate Report for 2011

European-Affiliate-Report-2011-intro

Affiliate Marketing is a constantly moving industry. Which its why its good to have organizations like Affiliates 4U organizing events like A4U Expo and trying to keep us informed. And that is also why it is a good thing that they do research into the state of affiliate marketing.

Recently they conducted the European Affiliate Survey which gives us some great insights into the State of the Affiliate Market. The numbers in some cases are shocking. Did you know that almost 72% of Dutch companies see Google as their main concern for their earnings? And that in Sweden 78% use paid search to generate the majority of traffic? (more…)

Opinions On The Google Penguin

Google-Penguin-Infographic-intro

The latest Google Update, which for a change is not named “Panda”, but “Penguin”, has again gotten a lot of webmasters and SEOs on their back heels. They are discussing whether or not this was a good thing, whether or not Google is to blame for websites losing their entire traffic and they are discussing what will be next.

All the discussion is interesting, in the end my opinion is: don’t focus it all on Google, make sure your traffic comes from many different sources. Submitinme decided to look at all the comments and put them in an infographic which you can find below. (more…)

This Year At Brighton SEO

One of our bloggers, Kelvin Newman, is the organizer and the big man behind Brighton SEO. This event has grown to be the number one free SEO event in the UK and possibly even Europe.

The last Brighton SEO again was a big hit with some great speakers and the fabulous networking opportunities. On Social Media events can go crazy as well. Just how successful and crazy a conference like that can be on social media is shown in this infographic below. (more…)

Can Social Media Activity Boost Rankings?

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Don’t we all want an answer to the question whether or not social media activity indeed boosts organic search ranking? So far its been a lot of guessing and that will probably continue to be so for a while.

Some have tested things, like for example yesterday Branded3 published the results of an interesting study they did. Another who tried to figure it out was Tasty Placement, who created 6 similary-sized US websites in 6 different cities. They tried to capture the average change in rankings when promoting on different social media channels.

The results you can see in the infographic below. According to them Google+ gave them the most ranking boost, even though the numbers are low. (more…)

Can We Still Trust Google?

Can-I-Trust-Google-intro

If there is one thing people are focussing on with Google in the past few years it is not their social efforts with Google+, it is not their improved search results with all the Panda Updates or the entry of Universal Search. What is it people are focussing on? It is whether or not Google still can hold on to the motto “Do No Evil”.

This motto has haunted Google more than it has benefitted them so it seems. Maybe there are days that Brin and Page wish they had never thought of that motto in the first place, because with every mistake they make when it comes to privacy or Google’s dominance people point at that specific motto.

The question off course is: is it true? Is Google still “no evil” or have they ‘gone to the darkside’? Can we still trust Google? That is a question which is tried to be answered in this infographic. What do you think? (more…)

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