As you are used from State of Search, being the best conference coverage website out there, we are covering SES New York. We have bloggers reporting, but we’ve also decided to take a different angle this year. We have asked a few speakers to describe their own presentation. Because after all, what better coverage than from the source itself? In this post Kristjan Hauksson (optimizeyourweb) who opens up about his homeland and volcanos and connects it to social.

At SES NY I spoke on the session called “Search, PR and the Social Butterfly”, I did the similar session at SES London and apparently they liked it because they asked me back!

As I try to stray away from doing the same slides twice I still find the case study I am doing so motivating that it is worth doing twice, so I am happy to do it at the SES NY also. (more…)