We are closing our very successful Integration series with a bang. The last guest post is written by no other than Ralph Tegtmeier. He is more know as “Fantomaster” in the industry and not just one of the biggest expert when it comes to automation, also an allround nice guy who I consider to be a good friend in the industry. Ralph writes, what else, about automating Twitter.
Here’s a quick bare bones breakdown on how to automate content generation and distribution for Twitter. Yes, there are plenty of other viable solutions and approaches, tools and techniques. However, the purpose of this article is merely to demonstrate how easy it can actually be to run powerful Twitter campaigns in as efficient a manner as possible without having to pay through the nose. There’s no ambition to list and critique every option under the sun here. So if your favorite service or app isn’t mentioned, that’s not to imply it isn’t any good or something – go ahead and use whatever you’re comfortable with.
Also, please note that this is about specific, Twitter targeted content only. Hence, I’m not addressing the various tools and services that enable you to auto- or crosspost e.g. your blog feed, your YouTube favorites or your Facebook wall to Twitter. Obviously, this form of content recycling can easily be automated via a slew of great options, but that’s not our topic here. Also, if you’re looking for yet another intro on how to ramp up the number of your Twitter followers by spamming them on auto pilot with purportedly “relevant”, keyword driven promo messages, please check elsewhere. (more…)