Since Bing is gaining market share in the US and a little in the UK and we are always complaining that we don’t have the ‘right’ Bing here in Europe I figured it was about time to take a closer look at the differences between the two. So I decided to put up my “user” hat and act as a user searching for current events and compare the two. In the coming weeks I will be trying to compare Google to Bing based on searches related to current events. That way I hope to get a real insight into what the real differences are between the two search engines. Today I made a video about the differences between Google and Bing when it comes to the Royal Wedding which takes place tomorrow in London. (more…)
State of Search
Posts About ‘comparison’
Google buys BeatThatQuote and is buying its way into the comparison market (Update)
Comparison, it has one of the hottest subjects on the web for years. Try to compare a holiday and you’ll find tons of comparison websites. Try to compare one loan to another one and you will experience the same.
With Bing becoming a ‘decision’ engine it was only a matter of time before Google would be entering the market of comparison sites. After all, isn’t a search engine already a kind of comparison website?
With the acquisition of UK price comparison site BeatThatQuote (for £37.7m) Google has made a next step into the comparison market. And the game is on now. Sites like Go Compare and Compare the Market, who are now the major players, gained a huge competitor overnight. And if things go as planned for Google, within months they will be a major player on the comparison area for both financial and travel products, not surprisingly enough two areas which has a lot of money going around. But Google is moving on thin ice here.
<See update halfway through the post>
Google: C+ – Still room for improvement….
Google has come in for a lot of criticism over the last year or so, some of it justified, some of it not so. Whilst it is unrealistic to expect and assume that Google is and potentially can be a perfect entity, I for one would certainly suggest there is some room for improvement within the current resultset both in terms of quality of results and support for existing products.
Sometimes struggles to focus
There isn’t a day that goes by where we don’t see something new in our search index, whether that change be algorithmic or increasingly structural within the search index. From the addition of comparison ads to new layout to cater for local searches to the integration of local – 2010 was certainly a bumper year for changes. (more…)
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