This is a guestpost by Jodie Harris from MediaVision.
Recently the London agency MediaVision went to a rebranding. This post is a case study on why MediaVision rebranded from a search to a digital marketing agency. The case study includes on why we wanted to re-brand and everything that we needed to consider before making the big decision.
It highlights our biggest tasks such as designing a new website that would communicate to the world who the new brand was as well as the most challenging hurdles we needed to overcome for a successful execution. Now the new MediaVision brand has launched, here is our case study on how we planned and delivered it. (more…)