Posts About ‘Canonical’

Matt Cutts Explains how Google Determines the Canonical Source

Google has always been struggling to find out where content has originally been written. In his latest of his famous Webmastervideos Matt Cutts now explains some of the signals Google uses to figure that out. There is a part which you can help Google on yourself, for example by ‘pinging’ the search engines, but Google also looks at some ‘simpler’ elements. Like Pagerank: a higher Pagerank often indicates the source lies there.

Then off course there is rel-canonical which is a huge indicator, but other elements like rel=author also play a big role. Cutts ends with explaining that there are a lot of signals, but that ‘even’ Google messes up sometimes.
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HTTP Headers now supporting the Canonical Tag: More stuff to watch out for!

mine

Maybe you remember my post on things to look at and make sure how not to get cheated in link-building? Well, that list needs to be extended by a very, very important item: The “newly” introduced Canonical Tag using a HTTP header directive.

But first of all, let’s have a look on what happened: Last Friday there was a post on the official Google Webmaster blog stating the following: “Based on your feedback, we’re happy to announce that Google web search now supports link rel=”canonical” relationships specified in HTTP headers […]”. Ok, so what does it mean? Up to now you had to place the canonical tag within a website’s HTML source code. (more…)