We are coming to you LIVE these two days from A4U Expo Munich 2011. You can follow the stream live on our special A4U page, sponsored by Linkdex.The interviews are also posted separately here on the website too.
Below you can find interviews with Christoph Cemper, linkbuilding specialists. He talks about the ‘new links’ in Social Media and how he sees things are changing. Chris Johnson is one of the organizers of
So here we are: the first session of the A4uexpo 2011 in Munich. Sepita Ansari of Catbird Seat. Moderator Alexander Holl introduces Sepita as “a very famous German SEO”. His topic “Google onsite optimization” could be very boring, but as I know Sepita as a good entertainer it will be fun!
This week Bas and Roy were joined by Matthew Wood, organizer of the A4U Expo series. They discussed the upcoming A4U conference in Munich for which Matthew gave out a discount code which you can find below. Also the results from Google I/O with the launch of Google Music and the Panda Update were discussed.
The shownotes are below.
(more…)
Dixon Jones – MajesticSEO and Steve Brown of ShareMyPlaylists
It’s the “doing it in your bedroom session”, is Dixon’s opener. (Cool!)
Dixon hands over to Steve, who tells us he will be talking about ShareMyPlaylists (SMP) and how it achieved such quick and early success.
Steve is co-founder of Buy.at and is now advising and working with Kieron Donoghue as Director of SMP.
SMP – launched March 2009, focused on Spotify, enabling users to discover and share, so adding an additional social dimension to Spotify.
Launch budget was precisely nil.
Today received 300k uniques per month.
Panel – Richard Baxter of SEOGadget, Jonathan Stewart of ReviewCentre and Will Critchlow of Distilled.
Richard steps into Jon Myer’s shoes to help moderate as well as speak, so starts with the intro:
Information types are understood by humans in a certain way. Address formats, time and date formats are instantly recognisable to us. Not so for machines. Micro Formats, therefore, mark up code in such a way to make such data types instantly recognisable as that type – to be thus understood and presented in a more useful way.
Rich shows us an example of marked up html using hCard – which is used for understanding address data. (more…)
It’s all about winning not losing
Sam Crocker from Distilled is my first presentation of the day, and it’s most definitely a winner. Sam is talking about focusing on going beyond just protecting your site, and thinking about getting on the offensive.
Some initial explanations of what this means. Think about looking at static vs dynamic. It’s not just about letting information come to you, go out and hunt down information that can help you and your site. e.g.
Ralph, better known as Fantomaster’s presentation is based on his own self-constructed link network, baptised Link Whisperer. So why should you do it? The simple answer:
You get 100% control over your in-links, which then allows you to fine tune your web campaigns and boosts your ranking potential.
Setting up a link network is not that complicated. Setting up a strategy for it is the difficult part. Without decent content, all link building campaigns will fail anyway. (more…)
*LIVE BLOGGING can result in some mistakes, however there is no money back guarantee and the reason it is slightly late is my watch is slow.
It is always great seeing @davenaylor speak – every time I see him you can really see his passion for search. His approach is so analytical and precise, everything is thought out, analysed and push forward. Or as he says himself “Monitored, tracked and tweaked” Here he covers the 3 elements of SEO; Technical, On Page and Off Page.
Dave started by saying “sites always need improvement” which is great news for our jobs…
In two weeks time its A4U Expo London 2010. As a mediapartner we will off course be present at the Excel Centre to cover the conference, but there is more! We not only gave away the free ticket for the conference, we also talk about the show in advance, on our radioshow, on our special A4U page and right here! We have asked several speakers some questions about A4U Expo. You can find their answers here, plus the reasons you should go and see their specific sessions!
First up is Sam Crocker (@SamuelCrocker), Sam is a Lead SEO (and Meme Expert) at Distilled in London and an SEOmoz Global Associate. He will be speaking on the session “Anything You Can Do, I Can Do Better: Using Your Competitor’s Tactics to Gain a Competitive Edge” on the Wednesday at 9.30 am. Go see his answers here: (more…)
Social Media can be a bit of a difficult space for an affiliate business. An affiliate website acts as a conduit to a merchant website; thus by that very nature much of “the story” belongs to somebody else. It must therefore seem to some that the only opportunity is the following: create multiple profiles – use automated software, or rent-a-fan packages to generate an audience of followers – publish automated messages containing links to your site – get clicks.
If short-term traffic and revenue boosts are your goal, then this may look like success to you. I’m not here to debate the morality of the numbers game or lament “there goes the neighbourhood”. I have no interest in lecturing an audience on the proper way to use a product which does not belong to me. I do however, know through experience that there are more benefits to participating in social media to be had.
At theMediaFlow we help develop affiliate websites into brands. We’ve seen how a true social media strategy brings many rewards and opportunities time and again. Many successful affiliate experts do this well, and generating an identity and buzz to an affiliate business seems to come naturally to them. On the other hand, some affiliate site owners may not feel disposed to social media or may not feel comfortable measuring “guru-touted” conceptual benefits of the conversation. It is not true that social media is difficult to measure, or that returns are less tangible.
Here are just a few of the immediate additional opportunities and benefits social media has delivered for one client… (more…)
A very special show this time around. Our guest Richard Baxter from SEO Gadget joined us to discuss amongst other things SMX Advanced London 2010. And Richard really did his homework. He asked several speakers at SMX to give their take away for the show. You can find the different take aways below.
Next to SMX London we also discussed
The shownotes are below, all the links can also be found in the special delicious feed. (more…)
The last two days Munich was filled with a lot of great content. The south German city was the host of this years
But off course, its all about the content. We have done some interviews and have gathered information on A4U Munich on our special A4U Munich Event Page. But there is more. Most of the speakers presentations have been posted online. Below you can find a selection. On the A4U Munich page you can find more! (more…)
Stay up to date with the latest articles
