Posts on State of Search about ‘Tools’

EXCLUSIVE: Raventools to integrate Webmastertools

There used to be a time you had a tool for everything. These days are behind us. Many of the (search) tools we use are starting to give you the ‘full experience’. Do all the things you have to do around your website in one place. And why not. It is much easier to do everything within one surrounding than to have ten different places where you need to perform ten different tasks.

Sources say that next week Raven Tools will announce that they have made another step in this direction: they are integrating Google Webmaster Tools into their own tool. You can then do many things you can do within GWT also within Raven Tools. (more…)

Linkresearchtools launches SERP Research Tool

Linkresearchtools has launched a new feature within their tool: the SERP Research Tool. The tool helps you find link prospects in the SERPS of Google and filters out the actual valuable ones. Next to the Basic SEO stats you can add different parameters like traffic indicators, Social Votes and Mozrank. It actually filters the SERPS for you and then filters out the ones you already have a link on. With more filter options you can narrow down your search. It is a pretty impressive feature. Take a look yourself below.

New tool: Google Correlate: Google Trends in reverse

Google just launched an interesting new tool: Google Correlate. It is currently available in beta in Google Labs. The tool enables you to find queries with a similar pattern to a target data series. In other words: it does what Google Trends does, but in reverse.

The tool could very well be an interesting tool for SEOs doing keyword research, but is primarily intended for researchers. On their blog Google states that the tool is designed for researchers to see what terms best match the current trends in real life. (more…)

URL Shortening Services Compared: Bit.ly Pro and Yourls

URL Shortening services are the lifeblood of Twitter. With short URLs you can share links on Twitter in abundance without having to worry too much about breaking the 140 character limit.

And, just like links are branding opportunities, so are short URLs. Yes, you only have a few characters to work with in a short domain, but why not make optimal use of it and make it a branded short URL?

Some examples of great short URLs that manage to spread the owner’s brand further on twitter are nyti.ms for the New York Times, yoa.st for Yoast (Joost de Valk) and selnd.com for Search Engine Land. (more…)

‘Majestic Million’ ranks the top 1 million websites based on links: co.cc wins

There was a time when tools were simply tools and once you would have made them that would be it. Updates would hardly be made. In this time in which things go faster and faster tools tend to send out updates monthly or even weekly. Majestic SEO for example has been evolving a lot since they started, and with success. The tool to use when you are looking to dive into backlinks has now released its latest feature: Majestic Million.

Majestic Million is a list of all the websites you can imagine, based on the number of back links they have. You can then specify which sites you want to see in a list and you can off course see where your own site is ranked. (more…)

Linkbuilding Tactics, Tools and Traps: Wise Words from Dixon Jones of Majestic SEO

Editorial: With wide open arms we welcome Claire Carlile to our blogging team! We have seen some of her blogging in the past and know she can write. We have seen her work and know she knows what she is talking about and we have met her so we know she is a great person. All ingredients to be part of the State of Search blogging team. Welcome a board Claire, good luck! Below you find her first post entitled “Linkbuilding Tactics, Tools and Traps: Wise Words from Dixon Jones of Majestic SEO”.

OK, so here goes, my inaugural post on State of Search, please be gentle with me.

I’m a big fan of live blogging and follow up posts on conferences and presentations for a number of reasons:

• Firstly you get to attend a conference (triple win: professional development, networking and party combined!)
• Secondly if your blog is any good you’ll earn links and social shares, which is always nice.

(more…)

Linkdex and Yoast team up in newest update of WordPress SEO Plugin

An exciting new cooperation takes place in the world of tools, SEO and WordPress. Linkdex, the SEO tool we recently reviewed with great enthusiasm, will be showing up in a surprising place: Yoast’s WordPress SEO Plugin.

Joost de Valk has built and expanded this plugin a lot in the past year and not without success. The plugin has been downloaded over 200.000 times already. The newest update will bring the number of downloads up really fast. (more…)

Link-Assistant updates broken link checker

Links are important, so everybody tries to get as many high quality links to their websites as possible. But what some website owners tend to forget is that another type of links is also very important in SEO: internal links.

It is always important to know whether links on your website still work or not. Broken links after all must be fixed as soon as possible. Manually checking all the links is not do-able, so SEO’s look for tools like Xenu. But there are more tools like that.

Link-Assistant.Com now has updated its on-page optimization tool WebSite Auditor to assist in easier spotting of broken links. Users now get the full list of broken links, their anchor text and HTTP status codes. (more…)

Monitoring your server uptime and performance

Most of us are afraid of experiencing server downtime or loss of performance as this might result in loss of rankings, removal from the SERPs and loss in conversions.

This post aims at providing some insights tools that are available (either paid or free) to monitor your server performance and uptime. Some of them are paid, some of them are open-source and self-hosted. Each of the tools has its own characteristics and it really depends on what your needs are or what your technical experience level is to find a solution suitable for you or your company. (more…)

Linkdex review: a tool as your new SEO assistant

At SES London I talked to the team of Linkdex. They wanted to show me their new tool. To be really honest: many people want to show me what they’ve built so they hope I will blog about it. In some cases I get pleasantly surprised in other cases it is hard for me to hide from those who want free promotion for a sucky tool. In this case that was different. It became clear very quickly that Linkdex had built something which could be very useful for many search marketers out there.

Linkdex offered me the opportunity to play with the tool for a while. I found that the tool is very useful and has a lot of potential. Below you can read my findings and review of the tool. At the end of the review you can sign up to be one of 50 to try out the tool. (more…)

Linkdex to announce game-changing feature: link “Timeline” shows latest link efforts

There is a new tool in town. In the past few months Linkdex has been slowly but surely conquering the search world. And they’ve been surprising SEOs around with their functionalities. I myself got the opportunity to play with the tool and will post an extensive review on that tomorrow.

The people from Linkdex however also gave me an opportunity to get a sneak preview of their newest feature. And I was impressed enough to make a small post about that here. Linkdex will be offering a feature which will allow you to see which links were build in the a specific period. This means you will be able to for example see how your competitor is doing or how hard your agency is working for you. (more…)

Link Analysis tools: SEO Spyglass (Link Assistant) – any good?

Increasingly we are seeing a burgeoning industry in SEO tools coming into the marketplace, as we see the SEO industry mature into an ever increasing part of the marketing communications mix. In particular link analysis is a fundamental part of many search engine marketing organisations armouries – and this is increasingly becoming a battleground as the likes of Majestic SEO, SEO Moz (+Open Site Explorer) and more recently other tools such as Search Metrics have become entered the market – symbolic perhaps that the industry has come along way since the days of many of us using Yahoo Site Explorer (whooooo!!!)

One of the organisations trying to make a move into this space is that of SEO SpyGlass – Link Assistant, a company who have been around since 2004 – and whose flagship product link-assistant.com was released ‘way back’ in 2005. The latest tool has come a long way since those early days , and I was given an opportunity by Bas to review the latest release of SEO Spyglass. (more…)

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