Posts on State of Search about ‘Interviews’

SES pre-show speaker interviews: Jon Myers (@jondmyers)

pre-show-speakers-interviews-jon-myers

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

This final pre-show interview is for somebody very close to us: Jon Myers. He was appointed at Yahoo not very long ago and in his new job is moving up the ladder fast. He will be moderating and speaking at SES, of which he also is a board member. (more…)

SES pre-show visitor and sponsor interview: Andy Betts

pre-show-visitor-interviews-andy-betts

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

Today we take a little side step, not a speaker, but a visitor and Sponsor of SES at the same time: Andy Betts, Strategy, Marketing and Development Director of SearchIgnite Europe (more…)

SES pre-show speaker interviews: Mel Carson (@melcarson)

pre-show-speakers-interviews-mel-carson

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

In this interview we talk to somebody who is always a guarantee for a happy face on the SES shows: Mel Carson. Microsoft’s Community Manager at Microsoft Advertising is also becoming a dad in the summer, plus he is moving to the US. All the more reasons to look him up and have a chat with him at SES London. (more…)

SES pre-show speaker interviews: Bill Hunt

pre-show-speakers-interviews-bill-hunt

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series. Today the stage is for somebody who has made a huge impact on the search industry: Bill Hunt. Bill in some ways is like the ‘father’ of search. Bill is the President of Back Azimuth Consulting, which focuses on helping companies understand the Voice of their Customer by aggregating various digital signals into actionable insights and messages. (more…)

Mike Grehan talks you through the SES London programme (part 2)

mike-grehan-ses-london-2011

SES London 2011 is approaching rapidly and if you have a ticket or planning to get one you might be wondering: what sessions should I go to, what is interesting?

The obvious answer to that is: everything is and pick what fits you most. But you won’t get much further with that kind of information. So I asked the person who can tell us best what is in the program to highlight and pinpoint some sessions for you: the one who set up the program, Mike Grehan. (more…)

SES pre-show speaker interviews: Anne Kennedy

pre-show-speakers-interviews-anne-kennedy

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

Today Anne Kennedy tells us what she will be doing and gives us advice on which sessions to go to. Anne, who is also part of the advisory board, covers fast-changing Internet trends, such as “Is Facebook a Global Player?” published January 2010 by Search Engine Marketing Journal. She often speaks at marketing events worldwide on search marketing. Anne also leads US-based Beyond Ink, who international partners with Nordic eMarketing in Reykjavik, Iceland, with offices in China, Czech Republic, Denmark, Sweden and the UK.
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SES pre-show speaker interviews: Crispin Sheridan

pre-show-speakers-interviews-crispin-sheridan

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

Today we listen to the Senior Director of Search Marketing at SAP in New York, Crispin Sheridan. He is responsible for Paid and Organic search and has driven SAP’s strategy to harness the power of the channel to drive efficiency in lead generation across SAP’s ecosystem. Crispin is a frequent speaker at SES and part of the SES Advisory Board.
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SES pre-show speaker interviews: Gillian Muessig

pre-show-speakers-interviews-gillian-meussig

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

Today we have the answers of Gillian Muessig. Gillian is a very well known face in the industry and is somebody who has many flying miles since she visits and speaks at many conferences around the world. Gillian Muessig is the President and Co-Founder of SEOmoz and is best known as “SEOmom” throughout the industry.
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SES pre-show speaker interviews: Simon Heseltine

pre-show-speakers-interviews-simon-heseltine

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

Next up is a speaker who comes flying in from the other side of the big ocean to visit his native country: Simon Heseltine. Simon is Principal Marketing Manager at AOL Inc. in northern Virginia working primarily with their sports and news sites. He has worked both on the in-house and agency sides of the fence, and was a developer in a ‘past life’. He is a regular speaker at SES events.
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SES pre-show speaker interviews: Matthew Wood

pre-show-speakers-interviews-matthew-wood

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

Today we highlight Matthew Wood. Matthew is the Managing Director of Existem and the founding father and organizer of the A4uexpo an Affiliate Marketing conference in London and Munich.. Matthew also invests in start-ups and joint ventures on a national and global scale. (more…)

SES pre-show speaker interviews: Lee Odden

pre-show-speakers-interviews-lee-odden

As mediapartner of SES London 2011 we’ll be bringing you everything about the conference you can possibly think off. For that we’ve already set up our special conference page where all the content surrounding SES London 2011 will be gathered. One of the things you can find there is this series, which we are starting today. Going up to the conference we are going to ‘warm you up’ a bit with about a dozen interviews with speakers at SES London. What sessions are they on, what are they talking about and what sessions are they looking forward to. You’ll find the answers in this series.

We start the series today by asking our questions to Lee Odden. Lee is the CEO of TopRank Online Marketing, a digital marketing and public relations firm specializing in strategic Internet marketing consulting, training, and implementation services. Lee is a well known name in the industry. He is one of 25 online marketing experts featured in “Online Marketing Heroes” published by Wiley, and has been cited for his search and social media marketing expertise by The Economist, U.S. News, and Fortune Magazine. His blog Toprank is one of the best known in the industry. (more…)

Marissa Mayer: “Google hasn’t gotten social yet”

marissa-mayer-google

Mediabeat had the chance to sit down and talk to Marissa Mayer. And they got her to actually talk and give straight answers.

In the first part Marissa talks about Places where she highlights Hotpot as the competitive product from Google towards Foursquare. She is also asked how Google will get people to embrace this technology which pushes local. She indicates that everybody, including Google, is trying out what works and what doesn’t. Marissa also discusses missing the Groupon deal and how Google these days leaves a company intact when they buy that company and leave them the autonomy.

In the second part Marissa answers more questions about the different products she has been working on. She also claims: Search is about education. Facebook also gets a small sneer when it comes to opens. When asked about Buzz she admits Google hasn’t gotten social yet. But they are working on it. And as usual privacy is named as something they are very careful with. (more…)

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