I’m a late convert to the social media game. In fact, I wrote some horribly misguided blog posts in years past about how social media was never going to integrate with search and how it was all just ego-masturbatory excrement.
Well, chalk that one up to ‘learning experiences’. I can’t be right all the time.
So yes. We have to take social media seriously. I may be a reluctant adopter, but that doesn’t mean I do it half-arsed. When I choose to do something, I do it as good as I possibly can. Otherwise what’s the point?
When it comes to social media for clients, we genuinely believe that the client is best positioned to take charge of their own social media activity. Nobody knows their business and their customers better than the client itself. (more…)