Posts on State of Search about ‘Google’

Google News creator Krishna Bharat talks journalism

Almost lunchtime on the Friday afternoon and waiting for the next World Cup match? You have one hour to ‘kill’. How about using that hour to listen to Google News creator Krishna Bharat. He was interviewed at Stanford University earlier this month. A very interesting talk with someone who has a great amount of knowledge and is willing to share that. Worth the look!

Google Developer Timothy Jordan Talks Google+ for SES San Francisco

Timothy-Jordan

This week San Francisco is host to one of the bigger SES Events in the year: SES San Francisco. Again many marketers will gather to absorb information from experts in search and social. You can expect something special from us too.

One of the topics will off course be Google+, how to handle it, how to make it work. And what does it really mean? Searchenginewatch already looked forward to this by doing an interview with Developer Advocate at Google Timothy Jordan, who will be talking about Google+ in San Francisco. (more…)

Boom! Google buys Motorola, Mobile World Turns Up Side Down

motorola-google

We knew that mobile was going to be huge. We knew that Android was very important to Google. We knew that Google would make some sort of move into mobile sooner or later. But we didn’t expect this move: Google is buying Motorola.

Google is paying $12.5 billion (in cash!) for the handset maker. Google Phones will be rolling out of the Motorola factory pretty soon. (more…)

Google Plus Links Now Officially in Google Social Search

shared-on-google-plus-intro

We already noticed in July that there were Google Plus posts (public ones) showing up in the SERPS. Now Google has made it official: the latest update to Google Social Search are Public Google+ Posts. Google announced this on their blog.

You can now see results being accompanied by “NAME shared this on Google+”. So this is not direct content from Google+, but shared links through Google+. (more…)

Google’s Panda Update Rolls Out World Wide

panda in the wild

With a small blogpost Amit Singhal has announced that the much discussed Panda Update is now being rolled out World Wide, with the exception of the Chinese, Japanese, and Korean languages.

The Panda Update stirred up the SEO World quite a bit when it rolled out originally in the US in February and after that in other English-speaking countries. We’ll now have to wait and see how it will affect the other countries. Google itself expects it to impact 6-9% of queries, which is lower than the case was in the US (12%). (more…)

Google GMail Ads Mocked (by Microsoft?)

Back when Google launched GMail and people for the first time saw ads in them everybody was stunned. It was actually the first time that Google got ‘privacy matters’ thrown at them. From that point on the ‘do no evil’ statement was looked at in a different way than before that. Google and Privacy since then never really ‘became friends’.

In this video the ad-functionality within GMail is mocked. In a kind-of-funny way. With the (so it seems) intention to get people away from Gmail onto Office 365. The video seems to be in favor of Microsoft. But if the company is really behind this video? I doubt it…

How to Share on Google+ from any website

G+-buttons-white-on-red

This is a guest post from Alex Moss. He is Co-Founder and Technical Director at 3 Door Digital, and develops WordPress plugins. He found a way to share to Google+ from an external site, similar to the tweet button, and wanted to share it with SoS readers. The post has been updated after the launch of Alex’ plugin.

The Problem

Since Google+ launched, I have been asked a few times about whether there is some WordPress plugin or code to allow people to share a URL to Google+ from outside Google+ itself, in the same way a tweet, like or +1 button behaves. In short, there wasn’t one. I don’t understand why, because as an SEO I’d want to make sure this was available immediately or at least used the +1 button somehow to add functionality to share the +1′d URL within Google+ for all/your circles to see. There is one now however!

(more…)

The Keywords On Which Google Makes Its Fortune

The Top 20 Most Expensive Keywords in Google AdWords Advertising

Google’s business model used to be only Adwords. And it still is their main source of income. They make a fortune out of the keywords we type into Google. A very smart business model. But which keywords are the ones making Google the most money? This infographic from Wordstream shows us where Google is making the most money. (more…)

Google Makes Surprising Book Deal with French Publisher Hachette

Google-Editions

To be really honest, I kind of figured that the Google Book project to digitize the books world wide would die a slow death after Google saw a settlement on the topic declined in the US last year. But now all of a sudden its back. With a deal in a country where Google had a lot of troubles with the book project before: France.

The book project has been under fire ever since Google first started to work on it. Google was seen as the evil company trying to steal away the content from publishers and authors, resulting in several lawsuits world wide. (more…)

Google’s ‘Cool Kids’ Matt Cutts, Ben Gomes, and Amit Singhal Talk in Public

During my holiday I was reading the book “In the Plex” by Steven Levy. You really feel you are getting an inside into the Google offices when you read that book (I will review it later). In the book Levy mentiones the office of Matt Cutts, Ben Gomes, and Amit Singhal as being an office which by Googlers is called the “cool kids’ office”. Now to be honest, if you would tell that to somebody outside of the industry and show that person a picture of the three, they probably wouldn’t believe it. But online, Search and Google in particular is a world of its own. Here the ‘cool kids’ are those who know the most.

The Churchill Club, a Silicon Valley business and technology forum, got the three to talk their stuff not in the offices at Google, but on stage. Moderated by Danny Sullivan they talked for almost 1,5 hours about a lot of ‘cool’ stuff. If you have the time, you should really watch this.

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