Terrible live blogger that I am, I only made it down to BrightonSEO for the start of the afternoon’s sessions. The truth is I actually forced myself off my deathbed to make it down for at least half the day. Dedication to the BrightonSEO cause.
I wanted to get there in time for Richard Kershaw‘s talk on buying websites for SEO benefit. Mr Kershaw is far too modest about his impressive portfolio of websites and talents so I was looking forward to learning some useful insights. (more…)
At SMX West Danny Sullivan keynoted. He is always a pleasure to listen to. Enjoy!
The Google Panda update has kept us busy as no other update has before. It even was the subject of the session “Content Farms’ Or The Smartest SEOs In the World?” at SMX West a few weeks ago. This session now is available online. Enjoy the discussion!
Give Mel Carson a microphone and he’ll get people to talk. In this case Bing’s Stefan Weitz who revealed what Bing was doing. And Mel did ask the question: when is Europe on Bing’s schedule? Curious about his answer? Check it out here:
I have to admit I was a little dubious about this session after the display session yesterday, which left me a little confused, however I think this was probably the best session I attended of the whole conference and has left me itching to get back and start trying this out. I also managed to grab Dean Vegliante of netmining for a quick one to one after the session, so make sure you read right down to the bottom to see his insights too!
As you are used from State of Search, being the best conference coverage website out there, we are covering SES New York. We have bloggers reporting, but we’ve also decided to take a different angle this year. We have asked a few speakers to describe their own presentation. Because after all, what better coverage than from the source itself? In this post Kristjan Hauksson (optimizeyourweb) who opens up about his homeland and volcanos and connects it to social.
At SES NY I spoke on the session called “Search, PR and the Social Butterfly”, I did the similar session at SES London and apparently they liked it because they asked me back!
As I try to stray away from doing the same slides twice I still find the case study I am doing so motivating that it is worth doing twice, so I am happy to do it at the SES NY also. (more…)
Managing your online reputation was one of the sessions I was looking to most for this conference, with Rhea Drysdale of Outspoken Media, Gary Kibel of Davis & Gilbert Law, Charlie Cole VP of Online at Lucky Brand Jeans and Nick Pavlidas of Arent Fox Law (can you tell that I am relaximng in the press room now, I’m managing to get all my links in and if you’re lucky there’ll be formatting too!)
Having a mix of brand, agency and legal eagles on a panel like this certainly made it a lot more insightful than I was expecyting and there were some great insights came out of the session.
Last session of the SES New York 2011 I’ll cover is the session about duplicate content & multiple site issues. We got Brian Ussery of Search Discovery Inc., Eric Enge of Stone Temple Consulting and Tiffany Oberoi of Google’s evil (just kidding, Matt 
) search quality team. The session is moderated by Anne Kennedy.
Conversion optimization time at the SES New York now. I’m sitting in the session with a “high speed tour through dozens of free and paid tolls that can help you identify and fix your conversion issues”. Hopefully it’s not too “high speed” so I can get keep on track! The session is moderated by Anne Kennedy. Speakers are Tim Ash and Bryan Eisenberg.
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The Panda or Farmers update was one of the biggest algorithm updates Google did in the last years. I was really looking forward to hear this session called “Panda : the aftermath”. a discussion moderated by Mike Grehan, with Frank Watson, Jonathan Allen and Danny Goodwin of Search Engine Watch. (more…)
As you are used from State of Search, being the best conference coverage website out there, we are covering SES New York. We have bloggers reporting, but we’ve also decided to take a different angle this year. We have asked a few speakers to describe their own presentation. Because after all, what better coverage than from the source itself? In this post Greg Jarboe explains what his talk at SES was all about.
Over the past five years, Google has redefined “great content” three times. Five years ago, Google defined “great content” as a useful, information-rich site, and pages that clearly and accurately describe your content. In May 2007, Google’s move to universal search redefined “great content” to include videos, images, news, maps, and books. In December 2009, Google’s introduction of realtime search redefined “great content” to include blog posts and live updates on sites like Twitter and FriendFeed. And in February 2011, “a big algorithmic improvement” to Google’s ranking redefined “great content” again. (more…)
So after much drama (all of my own making) and of course lots of fun and socializing over the last couple of days, I’m finally blogging a SES session (Bas can breath easy now).
Crossing the digital divide covered an area that I have never really delved into before, crossing the divide from search to display, so was a very exciting session for me, looking at how display advertising can be optimised.
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