Posts on State of Search about ‘A4U Expo’

Sri Sharma about targeting YouTube and Mobile

We are coming to you LIVE these two days from A4U Expo Munich 2011. You can follow the stream live on our special A4U page, sponsored by Linkdex.The interviews are also posted separately here on the website too.

Sri Sharma is somebody who is very smart and does very much. In this interview Sri hands us a lot of information, from how you optimize your YouTube ad targeting and Mobile. Worth a listen!

A4U Expo: Christoph Cemper about links and Chris Johnson about affiliates

We are coming to you LIVE these two days from A4U Expo Munich 2011. You can follow the stream live on our special A4U page, sponsored by Linkdex.The interviews are also posted separately here on the website too.

Below you can find interviews with Christoph Cemper, linkbuilding specialists. He talks about the ‘new links’ in Social Media and how he sees things are changing. Chris Johnson is one of the organizers of

  • Social Marketing: From Offline to Universal (#a4uexpo presentation)
  • 6 killer presentations from #a4uexpo: Advanced Analytics, Information Architecture, Negative SEO & more
  • Launching an Affiliate Business on a ShoeString – A4U Expo London 2010
  • Microformat and Datafeed Optimisation – A4U Expo London 2010
  • Using Your Competitor’s Tactics to Gain a Competitive Edge – A4UExpo London 2010
  • but is also responsible for Affiliates4u.com. He gives us an insight into how the affiliates are doing and into how you can pitch for A4U.


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    A4uexpo 2011: Tackling fraud & compliance in Performance Marketing

    targeting

    Some affiliate networks are not very keen on giving information about how they avoid fraud. Some people say they are not doing enough to tackle fraud, because indirectly they are also earning money, when affiliates violate guidelines. So I’m pretty excited about the next session, in which Heiko Hildebrandt, Managing Director of Tradetracker in Germany, will talk about how Tradetracker tackles fraud.
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    A4uexpo: Google Onsite Optimization – Likes and dislikes

    Google onsite optimization at A4uexpo

    So here we are: the first session of the A4uexpo 2011 in Munich. Sepita Ansari of Catbird Seat. Moderator Alexander Holl introduces Sepita as “a very famous German SEO”. His topic “Google onsite optimization” could be very boring, but as I know Sepita as a good entertainer it will be fun!

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    Live interviews from A4UExpo: Kevin Gibbons, Dave Reynolds and Dixon Jones

    We are coming to you LIVE these next two days from A4U Expo Munich 2011. You can follow the stream live on our special A4U page, sponsored by Linkdex.

    Below you can find the two interviews we did this morning, the first one is with Kevin Gibbons and Dave Reynolds about SEO, affiliates and more. The second one is with Dixon Jones about links, the Panda Update and the re-birth of the old marketing.


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    A4U Expo Europe 2011 Preview – Munich Edition

    munich-logo3

    I’ll be heading out for A4U Expo Europe in a bit and thought it’ll be nice to give a quick overview on this years’ edition. The event will take place in beautiful Munich, again. The Hilton Park Hotel Munich will be the events location and things will kick-off on Monday evening with a first pre-party at the famous Vice Bar in central Munich. It’s gonna be the official networking party and a first chance for delegates to met with speakers, etc. – but also will be the first chance to register for the conference and collect the badge – that’ll save some value-able time on Tuesday. (more…)

    Remember to vote for who you want to hear at A4U Europe

    a4u-expo-munich-2011-interview-session

    Next week State of Search is at A4U Expo Munich. And we’ll be interviewing speakers and attendees at our very special booth looking over the Expo Hall. You can watch us (hopefully) live and videos of the talks will be put online. Off course when you are there be sure to stop by and talk to us, maybe you will be one of the people we interview!

    However you can also help decide who will be interviewed! Our poll below helps us decide so your vote counts. Is there a speaker you want to see interviewed? Let us know! (more…)

    Expert Roundtables giving ‘that little extra’ to A4U Munich

    Expert-Roundtables

    I get the question more and more: what do you get out of conferences? For me the answer is always a bit different because of the fact State of Search coverages conferences and my speaking is far from aimed at getting clients, I don’t want clients, I want to speak, write and train. But for many others conferences are there for learning, sharing and networking. If you get one good lead or one good idea out of a conference you have had a good conferences.

    A4U Expo has understood this pretty well and decided to act on it by helping attendees to make networking just a bit more easy. Like they did for the first time in London last year they are offering delegates the chance to take part in a selection of discussions, and debates at A4Uexpo Europe. (more…)

    Kelvin Newman gets Questions from A4U

    Kelvin Newman, State of Search blogger

    At A4U Expo next week it will not just be the video interviews we will be doing by which you can recognize State of Search. It will also not just be the coverage we will be providing. It will also be the speakers that will be there.

    On the speakers list of A4U Expo you will recognize a few familiar names. Not just from the industry, but also from this blog. For example our blogger Kelvin Newman will be speaking on the ‘How to Build Links which look Natural’-panel. The A4U team asked him some questions for their blog. Off course we were happy reading and writing along. (more…)

    Doing something new: (live) interviews coming from A4U Munich

    a4u-expo-munich-2011-interview-session

    In little over a week’s time one of the bigger international affiliate / search events in Europe will start in Munich, Germany: A4U Expo Europe. This event again takes place in the Hilton Munich Park Hotel in Munich and will give us an insight on the world of affiliates in combination with search and social. How do affiliates handle the Panda Update? Is Social “the holy grail” for Affiliate Marketing? All questions that will be answered in Munich next week.

    State of Search is as always media partner for A4U Munich. We will again be covering the event as usual, but this time we are doing something very special. In cooperation with A4U Expo and Linkdex we will be bringing you interviews with speakers and attendees from the floor of the expo hall! And if the technique works with us you will be able to get a LIVE insight into what is going on in Munich. (more…)

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