Posts by Bas van den Beld

Bas van den Beld is a speaker, trainer and online marketing strategist. Bas is the owner of Stateofsearch.com. -- You can hire Bas to speak, train or consult. -- More articles and bio from Bas van den Beld

Google Showing “Sources” in Preview Area

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Another Google Test has been spotted. The preview-section which Google uses on the right hand site of results in the SERPS, is in this test used for a different kind of information: sources.

Meanwhile Google also consists on pushing their own products, especially Google+ and YouTube. There is some nice integration of Plus and Google being rolled out. (more…)

Majestic SEO to Launch OpenApps

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Last week at the Searchawards Majestic SEO was voted as being the “tool of the year”. The linkresearchtool however doesn’t stop there, this week at Pubcon they will be announcing a new website as well as a new feature which will please many programmers: OpenApps.

“Majestic OpenApps” is set up to carry the tool further and have others program applications which can work with Majestic. It is also a smart response to the closing of Yahoo Site Explorer. (more…)

Friday Talk: Marissa Mayer (Google) at WITI Annual Conference

This week we highlight a lady speaker. The most important woman within Google and an example for many women out there when it comes to being successful. Mayer keynoted at the WITI Annual Conference in San Jose. She talks about Google off course, but mostly about management and how that works within Google.

How Facebook Affects Your Relationships

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We’ve all seen it happen. You change your relationship status on Facebook and everybody is all over you. Even if you have been married for 10 years and never filled that in on Facebook and you do know, people will think you just got married!

But there is more. Did you know that you can filter between the different kind of people on Facebook? Do married people post differently than singles for example? And does Facebook actually have an influence on your relationship? This infographic goes into that topic.

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All the Winners of the UK Searchawards: Lisa Myers Personality of The Year! #searchawards

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Tonight in London the UK Searchawards have been given out. Our very own Lisa Myers was voted as Search Personality of the Year. Other winners were Fast Web Media, who won no less than four awards, including the Best Agency Award.

The ceremonies in the Emirates Stadium saw a lot of winners, which you can find below. The jury explained that it was very hard deciding on the winners because there were many cases, but also some great cases missing. The winners however can be very proud of their awards! Congratulations to all of them. (more…)

Business Development and SEO data: Winning That Pitch

Winning SEO Data

This is a guest post by Andy Betts, who is currently VP of Strategy and Marketing at Linkdex. He explains how the right analysis can help you win an SEO pitch.

Losing that big SEO pitch is something that strikes fear into the heart of every search marketing professional. Regardless as to whether you are a large agency or a small independent – it hurts like hell. That’s because 90% of us care so much for our product and our industry. Search is an industry built on passion and losing should never be an option. (more…)

Update: Google Indexing Facebook Comments. Confirmed by Matt Cutts (Google)

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Update: Google’s Matt Cutts has confirmed that Google is indexing the comments (see below).

Google seems to be indexing Facebook comments which are used on blogs. The Facebook Comments are setup using Javascript and iFrames which usually should prevent it from being indexed. The website Labnol.org however found some comments on TechCrunch which are indeed being indexed.

Some tests show however that not every comment is being indexed. So far we can see that the profiles that are indexed at least have to be open to the public and permit subscriptions. But even then not every comment is indexed. (more…)

Social Spamming Is Coming to A Social Network Near You

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Spam, its everywhere. It started off in our mailboxes, then went on the Search Result Pages and is now coming to a Social Network near you.

Impermium decided to take a look at social spam, where is it coming from, what is it about and why is it spreading so “rampantly” and how can you beat it. And in line with Halloween they made an appropriate infographic with that. (more…)

Google Now Warning You of Duplicate Content in Webmastertools

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Google is working on improving Webmastertools. There seems to be more integration with for example Google Analytics and they are delivering more ‘service’ to website owners by handing them information they didn’t ask for.

Yesterday Google announced the latest improvement in that. They are now warning site owners if Google thinks a page is considered to be duplicate content and therefore not showing up in the search results. (more…)

Search Marketers Get Alerted Most Through Twitter, Then Facebook

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At State of Search we are working hard on improving the site to fit the needs of the people who visit the site. So every week we ask them a question on Facebook about how they like to read not just our site, but sites in general. That way we have an idea of what our readers like and how we should or should not approach them.

In our weekly Facebook question this week we looked at how people who are connected to State of Search (mostly SEO’s and marketers) tend to find specific posts on the web, how do they get alerted to the posts. The answer to this question was easy for most of the respondents: Twitter rules. (more…)

Can You Find it?

We got alerted on this video last week, but it fits today perfectly. The question is if you can find in this video what they are looking for. Search the other side. You have to look and listen carefully though.

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