Posts by Bas van den Beld

Bas van den Beld is a speaker, trainer and online marketing strategist. Bas is the owner of Stateofsearch.com. -- You can hire Bas to speak, train or consult. -- More articles and bio from Bas van den Beld

An Average Day On Facebook

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Most internet marketers can hardly imagine a life without Facebook anymore. Even more youngsters would probably not know what to do with their lifes when there was no Facebook. Facebook is their life.

But what do people actually Do on Facebook? Do they share, read or just like stuff? This infographic looks at what people actually do on Facebook. Did you know for example that ‘only’ 26% of users ‘like’ another users content, where 53% actually comments on other peoples content? Gives you a different view on the importance of likes doesn’t it?

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A4U Expo Europe Moving to Barcelona

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Since 2009 A4U Expo doesn’t just have a show in London. After their first ‘European’ event in Amsterdam they moved to Munich, Germany. There two great conferences took place.

Now A4U Expo believes it is time to move again. Next years ‘Europe show’ is moving south: to Spain, Barcelona to be exact. (more…)

Get More Out of Google

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We usually look at how we can optimize for Google, trying to figure out how to rank. But there is the opposite: learning to be the best at searching. Trying to find the right site is an art on itself. This infographic looks into that. (more…)

You Can Use Streetview To Travel The World

It is not a type of video I normally post here, but I thought this one was so special it deserves the spot today. We know Google Streetview, we know of all the privacy matters, we know of all the fun you can have with it if you find that odd picture taken. But it can also be used to travel the world. Take a look at this video, if possible make it full screen to get the full experience.

Made by Theoryfilms

Conference Update: From London to Manchester to Salzburg, Singapore and back

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It is time again for another conference update. Even though the ‘major’ conference season is over, there is still very much going on in the conference scene when it comes to search and social.

Today you will read about the Internationals Search Summit, SES, SASCON, SMX Social and more. You can fly all over the world in the next few weeks and learn, learn, learn. (more…)

Major Re-design for YouTube coming Up

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It seems like companies like Google are constantly working on improving their products, not just on how they work, but also on how they look. One of Google’s products is YouTube. It seems that YouTube might be getting ready for a major redesign.

Last week the first tests were seen from YouTube redesigning the website. Techlaze showed screens of a new homepage which is very different from the one we are used to. There seems to be an emphasis on your channels and subscriptions in the sidebar. Now there is also a video of a user who was part of the testing group of the new design. (more…)

Great Articles You Missed Last Week in Search and Social – November 22

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Are you keeping up with all the great content right here on the site? The posts from our regular bloggers and now the exciting guest post series about integration? To keep up you can off course register for our newsletter and our RSS Feed or follow us on Twitter or Facebook.

But as you know there is a lot more great content out there. Every week we collect some great stories, blogposts and others from around the web for you to take a look at. Not news stories, but valuable content which can help you take the next steps. Below you can find the second post of this series with great content coming from all over the world! Enjoy! (more…)

Tool: Downloading Your Tweets with TweetDownload

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It is about time again we highlighted a tool on State of Search. Today we will be looking at a brand new one: TweetDownload. Have you ever had the urge to look back into a twitter conversation and then noted that it wasn’t that easy to do? For starters you have to “read backwards” on Twitter to understand the conversation. And on top of that Twitter only goes back four days.

Things might just get better soon with the launch of “Tweet Download”, a third-party service which lets you back up your Twitter account including tweets, DMs, followers, friends, favorites and the entire conversation. (more…)

Is Content Still King?

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Content is King, it is something many marketers will say, and its also something many SEOs will say. Some over-rate it however by saying that if you “just” put up enough content, you will be fine.

Content will remain one of the, if not the, important elements in optimizing. This infographic looks at why content is important for SEO. (more…)

The End of an Era: Yahoo Site Explorer Closes Today

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We knew it was coming, but today will be an historical day. Today Yahoo officially closes Yahoo Site Explorer. Most of the Site Explorer functionalities will be returning in Bing Webmaster Tools.

However, one of the main reasons people used Site Explorer is the link-data: who links to what site. That specific element will not return at Bing. (more…)

Friday Talk: Pete Cashmore on the Future of Social Media

Pete Cashmore knows his Social Media, right? He writes about it regularly. Or maybe you could say that Pete Cashmore is Social Media. It is like the gossip journalist being gossiped about himself. They know their stuff, but they are also so much in the middle of it that it sometimes is difficult to see things with a fresh look. However, when Pete Cashmore goes and talk about the future of Social Media, you keep your eyes open, because it is always interesting to find out his thoughts on this. Cashmore talked about just that on the annual Mashable Media Summit. The talk you can see below.