With the Tools Week now under way we thought it would be a nice idea to do a quick round up on some of the news around several tools in SEO in the last few months. Find below an overview of news from amongst others Majestic SEO, Linkdex, Linkresearchtools, Raventools, Searchmetrics, Ahrefs and Cognitive SEO.
Let’s get started! (more…)
Although State of Search is not a news-reporting site but a site that interprets the news and looks at why something is happening and what that means to you, we still like to give you an overview of the most important things that happened last week.
In this post we will bring the top stories of what happened last week with links to articles around the web. So you will know what you’ve missed. �
Facebook to show off a �new look for News Feed� this week
Facebook sent out an invite to press asking them to �come see a new look for News Feed�. So this Thursday March 7th we can expect some new things!
Related stories online:� Marketing Land,�Wired,�AllThingsD,�Inside Facebook,�Reuters�
Facebook Acquires Atlas from Microsoft
Facebook announces to have agreed to acquire the Atlas Advertiser Suite from Microsoft. �Atlas is a leader in campaign management and measurement for marketers and agencies.
Related stories online:�Facebook, AllThingsD,�Marketing Land,�Inside Facebook,�AllFacebook,�The Next Web,Business Insider,�Mashable!�
Google, Facebook And Twitter Ordered To Delete Photos By UK Law Enforcement
UK Attorney General Dominic Grieve has threatened legal action against anyone posting pictures of convicted killer Jon Venables online.
Related stories online: Techdirt,�Search Engine Land
Facebook asks users to help bolster Graph Search
Facebook published examples of how to use Graph Search. With that they try to get users to make use of the service, but more importantly, to add data to it.
Related stories online:�Facebook Newsroom,�AllFacebook,�Inside Facebook,�Search Engine Land,�The Next Web, �WebProNews.
Facebook testing new version of Offers to increase conversions
We wrote about it last week as well, Google added a new feature to the Google+ platform: application sign-in. Very similar to Facebook sign in and giving Google access to even more data.
Related stories online:�Marketing Land,�Google Plus Daily,�Business Insider,�AllThingsD,�The Verge,�Engadget
German Copyright Law Targets Google Links
German lawmakers approved legislation that grants publishers the right to charge search engines and other online aggregators for reproducing their stories.
Related stories online: New York Times,�TechCrunch,�Telegraph,�Reuters
Gmail Search Field Trial Adds Calendar Results To Google Search
Google keeps increasing the amount of information it will show from your Gmail account within your Google searches, if you’re part of the Gmail Search Field Trial. Now your calendar results will show up.
Related stories online: Searchengineland,�The Next Web,�CNET,�9to5Google
Google fights with Spain over data privacy
Google and Spanish officials can’t agree on when data should be deleted from Google’s pages.
Related stories online:�Google Europe Blog,�Reuters,�Softpedia News�
Yahoo Is Now Officially Calling Itself A �Technology Company�
Instead of being a �Digital Media� company, Yahoo! has now changed their ‘status’ to being a “Global Technology Company”, which might indicate the direction it is heading in.
Related stories online:�ZDNet,�Reuters
Bing ‘upgrades’ Bing Maps with High Resolution Satellite Imagery
Bing announced an upgrade to Bing Maps showing off some very nice high resolution imagery.
Next week Tools Week starts on State of Search. We will be looking at all sorts of different aspects of tools and we will be looking at specific tools as well.
But we’d also like to know how you think about tools. And to do that we created a survey which will help us understand the “State of the Tools” in SEO. By answering the questions in the survey we will be able to get a nice overview of what the state is, how are ‘we’ using tools and what we want in tools.
Answer this survey (will take you probably about 15 minutes) and we will write you a great overview of what the State of Tools looks like!
Answer the survey below. And spread the word! (more…)
A special Friday Talk this week. Instead of a longer talk we this week wanted to share a short talk, but one which stands out from the others because of what and how is said. It is about life and about online sharing. A very breathtaking story, brought with enough humor, by Geraldine DeRuiter.
Social Media is ‘easy’. Well not really, if you want to do it right that is. We know that Social Media is easy to screw up though! We’ve seen a lot of mistakes happen in the past few years. As this infographic shows. (more…)
Last week at SES London 2013 Paul Madden officially announced an interesting merger in the industry. His company, “data-based SEO service provider” Automica, has merged with link building and outsourcing provider Manual Link Building of Gareth Hoyle. Paul Madden explained that his company takes an investment in Manual Link Building.
There will not be a new company, the brand Manual Link Building will continue to be used. Both Madden and Hoyle are well known faces in the UK search industry and a merger makes sense. We talked to Madden and Hoyle to hear more about their future plans. (more…)
It’s all about big data these days. And there are a few companies who understand the importance of that, one of them being Google. Ever since Larry Page took back his reign at Google and Google+ saw its life light Google has done whatever it takes to get big data.
In another attempt to boost Google+ and to get more big data Google yesterday launched “Google+ sign in”. A feature much like Facebook or Twitter sign in. According to Google for ‘an upgraded experience’ and prohibiting ‘social spam’ but without a doubt also to get an even bigger grip on user data. (more…)
It was nearly two weeks ago that Marin Software released a whitepaper which got some discussions and pens going. The whitepaper “Mobile Search Advertising Around The Globe” showed us some impressive numbers which were repeated over and over on several blogs and at SES London last week as well.
And with reason.
Since 2006 we have been talking about ‘the year of the mobile’ and that was even before there was such a thing as the iPhone, let alone tablets. Marin’s report shows that talking about mobile is one thing, doing mobile is another. Where in 2006 we thought the phone would be the mobile device to focus on, now it is the tablets that have our full attention. And it is clear: there is money to be made on mobile (as if you didn’t know right). (more…)
After the enormous succes of the event week here on State of Search the next themed week is already getting close. Next week, in the first week of March, State of Search will host a week completely dedicated to a topic which is close to many of our readers: SEO Tools.
We will be taking an extensive look at tools and SEO and will be showcasing some tools as well. This week is meant to get you informed on everything around tools: which tools are there, what are others using, what do you need in a tool and which tool to choose and where possible how-to’s. And we will be hosting some very special hangouts where tools will demo the best of what they got! (more…)
Last week off course was filled with SES London updates. But while that was going a lot was happening in the world of search and social elsewhere as well. As you know State of Search is not a news-reporting site but a site that interprets the news and looks at why something is happening and what that means to you.
That doesn’t mean however we are not interested in the news. In this post we will bring the top stories of what happened last week with links to articles around the web. So you will know what you’ve missed. (more…)
Will Critchlow is a prominent speaker in the search industry. He is not just well known, but also loved for his speaking skills. At the conference his own company Distilled organises, Searchlove, Will talked about ‘Mediocre to Great’.
A startup is not a guarantee for succes, but there are some who ‘made it big’. Take a look at these startups who made it to a billion dollar valuation from the start date of Facebook. (more…)
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