Webmastertools is a very convenient tool for site owners because it is a place where you can see how Google perceives your website and which changes should be in order. Its information which Google provides you with.
Usually Google informs web masters through an alert in Webmastertools. Now they will also start sending you e-mail alerts if something is up. (more…)
I have been talking about how psychology influences marketing a lot lately. I’ve also pointed out that Google has figured that out as well and is ‘working our minds’. Therefore this Friday Talk is a bit different than usual, less search, more psychology and human mind, but a lot to learn again!
In the past month Jo Turnbull has been traveling through Europe trying to meet up with SEO’s around Europe. Jo reported on her trip right here on State of Search and on our Facebook page. She interviewed people from different countries and showed us with a lot of great pictures how “Search in Europe” looks in real life.
Jo is home now and already back home and organizing her Search London events. About time we hear from the lady herself telling us about her experiences on her trip. (more…)
State of Search has been a media partner of A4U Expo ever since the site started and has been traveling with A4U to London, Munich and recently Barcelona. Next year our trip might be a bit longer, since A4U Expo now officially announced it will be taking the show to the US: in March 2013 A4U will be organizing the first show across the big ocean: Global Performance Marketing Conference New York.
The concept will look the same as the shows in Europe with two days of conference and speakers on different topics which will all be of help of affiliates and networks attending. (more…)
When you follow Mel Carson around on Facebook and Twitter you will see a lot of happy updates, about his daughter, his life in general. If you have met him in person you’ll know this is what he’s like. Mel has been a well known face in the industry over the past years advocating Microsoft to the community with a big smile on his face, speaking, interviewing and writing.
So when I saw Mel’s post entitled “Sad Face: My Role at Microsoft Advertising Has Been “Eliminated”” on his personal blog show up on Social Media my first thought was it was some sort of joke he was making. But when reading the post it became clear: his job really got ‘eliminated’: Microsoft seems to be pulling the plug on Microsoft Advertising. (more…)
Are you one of those site owners who focusses on getting as much likes as you can? Well last night you were out of luck so it seems. The much used Facebook Like button seemed to be playing up. Liking a page was not be possible. As soon as you “Liked” a page, it immediately got unliked again. The issue now seems resolved
It might seem at first that it was your own website which was acting up, in fact it wasn’t. We’ve tested several different sites on different locations around the world and nowhere the like button worked. Is this a bug by Facebook or is the ‘unlike’ button coming? (more…)
Bas and Roy discussed State of Search winning the European Search Awards for best blog, how Google is pushing to a limit and how the new and improved +1 button is actually a good thing.
You can listen to the show below.
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What is the best place to share your content when its newsworthy? What is the best place where your news gets shared most quickly to the biggest audience possible? It is something which every marketer wants to know and it is especially something where those ‘making the news’ are very much interested in.
So what do you think is the best place? Twitter? Facebook? Google+? The Reuters Institute for the Study of Journalism decided to find out and used YouGov to research a European audience to find out where that audience shared most of their news. The shocking news: Facebook is most popular all around and even E-mail beats Twitter. (more…)
We’ve reported not too long ago on the fact that Google was testing out a new feature in a special Google+ Group. Today Google is rolling out this feature to everyone. This feature changes the +1 button to become a recommendation button.
Until now the button was mainly used for acknowledging a page is to your liking and you could share through it as well. Now Google is adding recommendations.
The recommendations will be from the site you are visiting and will mean another boost for the usage of the +1 button without a doubt, because it suddenly became interesting for website owners to persuade you to click the +1 button, because it will show you more from that specific site. (more…)
In this Friday Talk footage from the last Google I/O. In this video the Google+ platform team gets on stage and answers questions. Is your question answered here or do you think there should have been different questions asked?
A show with many different topics this time around. From A4U Expo Barcelona to how Apple and Google are crashing each other to Google Mobile apps, Social Crawlytics and much more.
You can listen to the show below. (more…)
Last night at the European Searchawards there were 15 prizes to be given away. One of them being the prize for best European Search Blog. The winner there: STATE OF SEARCH!!!
We are off course very proud of this award as it is a recognition from the industry for all the things we are doing. It is also a recognition for all the great bloggers who are on this site, so the big applause goes to the blogging team: Jackie Hole, Barry Adams, Louis Venter, Annabel Hodges, Nichola Stott, Sam Murray, Evert Veldhuijzen, Bastian Grimm, Kelvin Newman, Peter Young, Jeroen van Eck, Sam Crocker, Martijn Beijk, Claire Carlisle, Marcus Taylor, Claire Thompson, Carla Marshall, Jon Quinton, Michel Wester, Bryant Dunivan, Paddy Moogan, Ben Holbrook, James Murray, Aleyda Solis, Gianluca Fiorelli, Agnete Pedersen and Lisa Myers!
All the winners you can find below. We are partying this weekend 
. Next year the event will be organized in Barcelona, no doubt we are looking forward to being there as well! (more…)
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