A very special State of Search radioshow this time. Bas received guests Joost de Valk and Richard Baxter to discuss the topic of microformats. Richard discussed this topic in his post yesterday. Next to the what and why different questions from both the chartroom and the website were answered. A very informative show with hands-on tips to use.
The shownotes are below, all the links can also be found in the special delicious feed.
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In this show Bas and Roy were joined by Sarah Carling, a UK SEO and also a blogger for SEO Chicks. Many different topics came by like an extensive research on local ranking factors, the new iPhone, the SEOMofo snippettool and Google suggest.
The shownotes are below, all the links can also be found in the special delicious feed. (more…)
Ok, this is a bit of a bold statement, does Cutts get Europe? It seems like he doesn’t, at least if you look at the answer he is giving on a question Dave Davis asked. Davis asked:
“AdWords allows (and it’s pretty accurate) location targeting. Why can’t you guys allow multiple country targeting in Webmaster Tools instead of just one? It would solve an age old problem for webmasters targeting multiple countries.”
This is something which has been bothering me for a while. For example when I was at Searchcowboys I really wanted to target Europeans. That was impossible, it was either the Dutch or the US or the world. Here’s what Cutts answered:
When Google, or any other service for that matter, launches a new product it is almost never immediately clear how useful the product can really be. That was also the case with Streetview. Yes, it was a very nice feature and you could actually see your own house if you were lucky (in my case even my car could be found). But the real use? With the open web, the real use of a product usually becomes clearer when others adopt a product to start using it for their own purposes. The integration of different products makes that a product all of a sudden makes sense.
Now there is already a lot of ‘sense’ in Streetview, but Historypin is one of these features which gives that little extra touch. This Google Maps Mash up in my opinion is something which could be very usefull in for example history lessons at schools. (more…)
Google News can really be a great traffic driver. It was already a good source of traffic when Google News was only accesible through the special “news” tab. Now Google News is also integrated in Universal Search it gets even more interesting to get your content out there.
Getting your content in Google News requires a little bit of work. First of all you need to make sure you live up to the regulations Google has set up for Google News. Second you need to understand how it works. You need to know for example that the position of the news items can change based on how ‘hot’ a specific newsitem is at that moment.
There are many articles out there already about how you can get your content in Google News. Our very own Barry Adams also wrote a post about that on Searchenginepeople for example. But there is one other item which can get you into Google News which gets a little less attention: video.
I want to highlight a few items here which can help you get your video content showing up in Google News, thus driving even more traffic to your site. (more…)
In this show Bas and Roy were joined by Nichola Stott, a UK SEO and blogger for both SEO Chicks and State of Search. They discussed the Mayday update which seems to affect mostly low quality sites, Nichola reviewed the tool Influence Finder and the possibility of Bing on the iPhone was discussed.
The shownotes are below, all the links can also be found in the special delicious feed. (more…)
She has a reputation of being the iron lady and many Dutch believe she would be the best choice to become the next Dutch prime minister. But Neelie Kroes believes she has a job to do at the European Commission. And Social Networksites might regret that Kroes didn’t want to become prime minister. She has started her crusade or should we say “Kroesade”.
Where in her last job as euro kartel commissioner Kroes went after companies like Microsoft in her new job she’s after the social networksites like Facebook, Google Buzz and Hyves. Recent developments with Facebook and Buzz must have attracted attention in Brussels. (more…)
It’s not a secret that Google has a high influence on many companies world wide. Many (smaller) companies rely on Google Advertising and on Google search for their business. And there are many sites out there who make money out of Adsense.
Last week in the US it was National Small Business week. A reason for Google to tell the world once again how important they are. And they decided to throw it in their with quite the air: “Google’s U.S. economic impact” was the title of their post. In this post they explain how much money Google is making the US. They even set up a special page where you can not only download the report but also look at different states to see where Google has the most impact.
A look at the map show us for example that Google generated $863 million of economic activity for 25,000 Minnesota businesses, website publishers and non-profits in 2009. In the ‘homestate’ California Google generated 14.1 billion dollars. In total Google ‘made’ the US over 54 billion dollars in economic activity. (more…)
A very special show this time around. Our guest Richard Baxter from SEO Gadget joined us to discuss amongst other things SMX Advanced London 2010. And Richard really did his homework. He asked several speakers at SMX to give their take away for the show. You can find the different take aways below.
Next to SMX London we also discussed
The shownotes are below, all the links can also be found in the special delicious feed. (more…)
The search industry, like the entire web industry for that matter, is a relatively young industry. The biggest player in the industry is only about 11 years old after all. Therefore its not surprising that the industry has seen a yearly recurring trend of growth. Even with the economy going downhill the search industry kept growing.
A new research performed by Reform Digital again shows the growing trend. Things are still looking bright for the industry. But the research, together with recent developments also shows the industry is growing up. Clients want a more ‘mature approach’ and the industry should take that approach to keep growing. Clients want more control and understanding and agencies will have to teach that to the clients. (more…)
“Privacy”, people seem to have always been concerned with the matter. The fact that people had to give up their privacy during different wars and especially during the second world war (and even more the period after that where the communism allowed almost no privacy) probably plays a big role in the restraint people have on the matter.
With the ever growing web the privacy questions grow. And as you can expect the ‘big boys’ are the first to be running into the issues concerning privacy. Google has been under fire before in the last couple of years, mostly in Europe with their Streetview products, with Google Buzz and data storage, but Facebook now has the bigger mountain to climb. Their recent changes have set off the media and even politicians to question what is right or wrong when it comes to online privacy. Facebook now seems to be taking a few steps back admitting their privacy changes ‘missed the mark’. (more…)
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